One of the trickier businesses to operate in the world is e-commerce. Unlike other industries which rely on one specific area, e-commerce requires to master in all the functional areas.
Opening a new e-commerce store and converting it into a profitable enterprise is a tough task. Competing with retail giant, Amazon requires having a robust tech infrastructure, supply chain, marketing teams, and excellent customer service.
Though it can be a daunting task, nothing is impossible!
To bridge the gap between an e-commerce site and online stores, the incorporation of SaaS software is the best option.
How it’s possible? It is likely due to two factors:
- Majority of SaaS apps are subscription-based
- They are easy to use and implement even for a novice
The given article will focus on the importance of SaaS software for the e-commerce platform. Furthermore, it will also illustrate how a new store could benefit from the given technology and open with a bang!
Interesting Fact about SaaS E-Commerce Platform
With the dawn of the new decade from 2010 onwards, most of the businesses are turning towards Software-as-a-Service or SaaS apps to run their operation successfully.
SaaS platforms come in numerous types, and its e-commerce platform is just a small piece of the given industry. They are a cloud-based system that can be accessed from any web browser.
One notable advantage provided by the given platform is that the users do not maintain installed software. Instead, it is run by the SaaS service provider, who will be responsible for the maintenance, security, and performance of the app on their servers.
Another advantage of the given system is that it is based cost-effective and allows real-time access to this platform whenever there is an internet connection.
Various SaaS e-commerce providers have gained momentum in recent years. Notable of them include Shopify, BigCommerce, and many more.
In recent years, there has been significant growth in the retail e-commerce stores from meager 7.4% in 2015 to 14.1% in 2019. It is estimated to grow to 22% by 2023. So, it comes as no surprise that there has been significant develo0pment in the field of e-commerce.
The major factor behind its tremendous growth is the emergence of the smartphone, which has made the work of customers somewhat easy. Mobile shopping via smartphone has become highly popular across the world and provides ample opportunities for service providers to expand their business by fulfilling the needs of their clients.
Reasons Why SaaS is the Best Option to Enhance your E-Commerce Store
I. Integration & Implementation is Faster thanks to SaaS
When compared to another e-commerce platform SaaS e-commerce platform takes less time to implement so to assist your business in selling your product more quickly.
What’s more, this service makes the need for an infrastructure somewhat redundant. So, there is no need to deploy multiple servers or database systems. The SaaS software could do all the things by itself.
Besides, it understands your needs and requirements of integrating with other systems and thus is ready with solutions at your doorstep.
Finally, the given SaaS solution comprises optical extensions, which make the connection of your platform with other SaaS applications relatively easy.
Thus, you can change your company from choosing the platform to selling your services relatively fast.
II. With SaaS, you can Expect Better ROI
To sustain in business effectively, you should have continuous availability of the financial resources which will help you in the time of need.
For this reason, return on investment or ROI is essential for any company to get high effectiveness and efficiency, and SaaS is capable of providing an excellent competitive platform.
How SaaS improves your ROI?
The answer is that it reduces the customization cost by allowing the use of point-and-click and lighter-weight practices to built compact applications. Thus the risk of high upfront costs related to the hardware and licenses is significantly eliminated.
Furthermore, it reduces the adoption cost, makes it faster, and thus allows your business to mint more money! That’s it.
III. SaaS assist you in Focusing on your Business Needs
Even if you are a successful e-commerce platform, a time may come that you might face crunches in your resources. You are well aware and can’t deny that!
So what should be your priority? To focus on maintenance, management of software updates or security standards, or to focus on innovation and improved customer experience, which will drive your business towards success?
The latter option is the answer to most of the enterprises, and I bet on it.
So a question arises- “How it can happen?”
You have to choose either managing your company’s infrastructure and software or choose effective SaaS e-commerce solutions to satisfy all your business needs.
The choice is yours!
Choosing later will help you to focus on those activities which will make your business a successful one.
IV. During Peak Sales Period, It is SaaS which helps you to Scale New Height
During peak time, e-commerce retailers must scale to achieve success in their business; otherwise, they will lose their revenue to the agony of the customers. With SaaS, scaling is relatively easy as it is capable of handling the busiest time.
Your business might require you to have a concern about the inventory levels and fulfilling the customers’ expectations during peak periods.
However, there is no need to worry as an effective e-commerce solution will not cost you even a single penny!
The bottom-line of the given article is that SaaS has become such an excellent platform which no industry could resist to enhance their business prospects.
If you are thinking of starting a new e-commerce business, then take the services of leading SaaS Development Company and get a beautiful online store to fulfill your customers’ needs appropriately.